Was your web site published more than two years ago? It may be time for a website redesign.

Because in that time technology and the way the Internet and browsers have improved have probably left your site behind. New features contained in the latest browsers will enhance your site, far beyond their current levels.

Ask yourself:

• Does your current Website provide your business with the expected increase ininquiries and sales?
• Are you satisfied with your profile on the Internet, compared with your competitors?
• How many times have you said?
  "My web site has been on the Internet for ages and we hardly ever get any calls".
• Where is your site listed in the popular search engines?

Function Before Fashion: Website redesign often focuses on how a website looks and as a result many redesigned websites go from bad to worse. When redesigning your website do not get convinced into using Flash™, intensive graphics or content management systems that are not properly indexed by search engines.

If you have already designed a website for your company once, then you probably have many ideas and received feedback on ways to improve your site. Website redesign may be as simple as changing a style sheet to change the look of a website or as involved assorting through all content to rewriting and reorganizing website content, taking new images, discarding content and images and adding more functionality and webforms.

What your website represents: Doing business on the Internet is no different than doing business in the "real world." Your website should be more than just another site on the Internet. It should reflect your business. Remember, presentation is key. It is important that your website grabs your visitor's attention, has new information, and provides a good experience. If it doesn't, just as quickly as they came, your customers will leave - and most likely go to your competitors website. Often, your website is the first (and only) opportunity you get to make an impression on your customers and potential customers. You only get one chance to make a good first impression.

Focused Idea will redesign your website with these points in mind. We will build you an up-to-date, state-of-the-art website to give you a strong Internet presence, providing a professional image. We want your website to work - for you.