Social media is an exceptionally effective marketing tool that can assist you to get to an unlimited number of people with a very small investment in regards to time, money and also effort.
However while social networks may be incredibly effective, it’s still only going to be as good as the strategy you have in place. And, if you haven’t first established yourself as a credible authority then you’ll find that everything you do falls on deaf ears.
To improve your effectiveness, you need to make this a high priority. Below are 10 ways to build that credibility.
A couple of more tips:
According to Lexi Noel, social media influencer, companies just starting out on social media should follow a few simple rules:
Social media marketing requires a good balance of sales and marketing, with a heavy dose of things unrelated to your business. It’s the 80/20 rule. Let a little personality shine through and the engagement and sales will naturally follow.