“The man who stops advertising to save money is like the man who stops the clock to save time.”
PPC By The Numbers
There are over 2 billion people on the internet. 93% of online actions begin on a search engine, 40,000 searches every second, and 3.5 billion searches each day. There are millions of chances for your business to get discovered on search engines.
As a matter of fact, a recent study has determined that Pay per Click advertising is one of the top three sources for on-page conversions. Well, here are some more interesting statistics. Did you know that 65% of the users who are looking to purchase something click these paid ads? And 75% of users who are looking for something – whether it's a product or service – will visit the store within that day? Now that should be enough reasons for you to try PPC advertising.
One benefit of PPC advertising marketers and business owners like most – it’s fast. It brings immediate results. You can advertise to thousands of people hunting for your business. This is the key difference between the benefits of PPC ads and the benefits of SEO. PPC advertising gives instant gratification.
Out of all the benefits of PPC advertising, this one seems to be the one that connects best with business owners. And why wouldn’t it? PPC advertising boosts your revenue, sales, and leads. As long as you offer exceptional products or services, PPC advertising will likely drive conversions.
However, it is not easy. Experiencing the benefits of PPC advertising takes time and comes at an expense. You could easily spend too much money and become unprofitable through PPC advertising. To be successful, we strongly recommend using an experienced PPC specialist or hiring an advertising specialist.