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“Good SEO work only gets better over time. It’s only search engine tricks that need to keep changing when the ranking algorithms change.”
Jill Whalen
SEO By The Numbers
Being ranked first, second, or third may give your customers the impression that you are one of the top players in the business. It shows that you are successful, and many users have checked you out, too.
On the other hand, customers may think that you are not yet well-known or even a newcomer in the industry if you are at the bottom of the search engine results. This may also influence some customers to believe that you have no budget to promote your website for better search results.
Being on top of the search results suggests a high tendency for your website to be discovered by Internet users. These users are now considered as your leads. Once they’ve seen their expected information from your website, these leads may convert into your customers.
Customers may either make a purchase, sign up for a membership or subscribe to a newsletter. The bottom line, your conversion rate increases. Once this happens, you further gain a share of the market.
Your business will grow once you’ve implemented digital marketing strategies for your overall plan. These strategies include search engine optimization. Integrating all of these collectively will help you take the lead among your competitors in the market.
Picture how far you’ll have aced the competition if all of your competitors are just using conventional marketing? Keep up with the progress in the digital world, and you will stay ahead of the competition. This era is constantly evolving, make sure you adapt well to the changes.
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