How to establish expert positioning in your industry

In this post, we’re going to talk about how to use expert positioning yourself as an expert. If you want people calling you and asking for your help with questions like “we need help with this, we know this is your area, how soon can you start?” Then you need to understand and use expert…

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7 Ways To Expand Your Local Business Using Digital Marketing

It’s essential for local businesses to use digital marketing to draw more local clients. Many local business owners mistakingly think that online ads and other digital marketing methods can only be used if they do business outside their immediate community. But nowadays, with online advertising capabilities, it’s easier than ever to reach customers in your…

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How to Create Your Customer Avatar

How do you know who to design your marketing towards? Who is your perfect customer? Marilee Maricich explains the steps to create your customer avatar. Discover exactly how to design your customer avatar – this is the most essential step when it comes to building a business. Whether you are building a website or creating…

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Market your website for free when you have no money

Don’t you want to grow your business? Well, who doesn’t? The challenge is how hard it can be to grow your business and market it without a big marketing budget. Right? That’s completely false. You don’t have to have money to market your business. In this post, I’ll show you how to market your website…

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WIX versus WordPress versus Squarespace - which is best?

WIX versus WordPress versus Squarespace… With so many platforms wade through, how can you know which ones are best for SEO? Which one should you use? WordPress is free, WIX costs money, Squarespace is also out there. There are so many choices. How do you know which one is the best to use when they’re…

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How Many Blog Posts Do You Need To Write Each Month

Everybody says that content marketing works. But does anyone ever tell you how much content you should be creating? In this post, we’re going to talk about how many blog posts you need to write each month. I have a question for you. How many blog posts do you create each month? Leave a comment…

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7 reasons why your business needs a blog

A website alone does not always provide sufficient information, personality, or authority about your business to stand out from the crowd. This is where your business blog can shine. If you need some inspiration, here are seven compelling reasons why your company needs a business blog.

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Link Building: What Works and What Doesn't

Backlinks to your website can bring website traffic, develop credibility, and help your brand rank higher on the search engines. That’s why it is essential to make link building a part of your SEO strategy. Below are our four link building pointers to drive your hyperlinking game to brand-new heights in 2020. If you’re an…

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Businesses need to focus on digital marketing to beat covid-19

In the coming months, businesses will have to depend on and focus on digital marketing initiatives to withstand the raging Coronavirus pandemic. And this is why. Over the last few months, several tech companies have had to suspend their events because of the current pandemic. In addition to SXSW, other canceled events include The Cannes…

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How to Approach Your Digital Marketing Presence During COVID-19

If your organization has temporarily stopped doing business or chosen to introduce a telework schedule, how you handle your digital marketing strategy might change in response to this ongoing health crisis. Here are some suggestions for managing your digital marketing footprint during COVID-19: Be Aware of Your Tone The strength of social media during this…

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