SEO or PPC: Digital Marketing Strategy
“Which is better: SEO or PPC?” that’s the most common question we got asked. Quick answer: it depends on your objectives, current situation, and market. New businesses can have difficulty getting acquainted with SEO, and if managed properly, paid search…
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5 Simple Ways to Get Leads Without Spending Any Money
Regardless of the type of business you run, the vast majority of your customers and prospects are probably online. That makes it crucial for you to combine online sources for lead generation into your overall marketing plan. While many of…
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10 Steps to Improve SEO on Your Website
It’s difficult to run and maintain a business. You may have a steady stream of loyal existing customers, but we also need to make sure that we have a steady flow of new customers. Your website is the online front…
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8 SEO Trends That Will Matter to You in 2020
SEO is relevant for digital marketers, webmasters and companies of all sizes because, in a nutshell, it helps your website appear in the search results whenever someone types or speaks a question for which you have a solution or answer.…
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Why You Should Hire An SEO Consultant
Why Would You Outsource To An SEO Consultant? Why would it be a great idea to outsource to an SEO consultant? An experienced web designer can create an exceptional page that can serve every requirement that you can imagine. However,…
Read MorePerpetual Traffic | Episode 236: How Tier 11 Spent $1 Million in Facebook Ads In 3 Weeks Using Creator Studio
What do you do if you don’t have access to past campaign analytics or if you’re running a campaign for the first time? In this episode, Angela Ponsford from Tier 11 joins Ralph to talk about Facebook’s Creator Studio and how you can use it to launch successful campaigns without any past analytics. They talk…
Read MoreDigitalMarketer 2019 Year in Review [Infographic]
<p>One of the best ways to continue growing is to reflect on all you’ve accomplished in the past.</p> <p>So, the DigitalMarketer team took a look back at 2019 and rounded up our best achievements of the year.</p> <p>This was DigitalMarketer’s best year yet, and it wouldn’t have been possible without our amazing community—that means YOU!</p>…
Read MoreEpisode 83: Marketing With An Abundance Mindset feat. Gabby Bernstein & Lindsay Marder
<p>Are you a fear-based marketer or an abundant mindset marketer? In this episode, Jenna interviews Gabby Bernstein, author, speaker, and motivational coach and her CMO Lindsay Marder (a former DigitalMarketer team member) about what it takes to market from a place of value for a return of attention and revenue. Listen to find out how…
Read MorePerpetual Traffic | Episode 237: How To Become a Better Copywriter in 47 Minutes
This week we’re focusing on one of the most important parts of your ads—the copy. Ralph talks with Brian Kurtz, author and the experienced marketer chosen to continue teaching renowned copywriter Eugene Schwartz’s infamous marketing lessons. They talk about Schwartz’s concept of ‘marketing by walking around’, how direct mail marketing relates to digital marketing, and…
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