Digital Marketing Tips and Tricks

Focused Idea’s Blog

Businesses Must Shift to Digital Marketing to Survive COVID-19

In the coming months, businesses will need to count more on digital marketing to make it through the continuing COVID-19 pandemic. Here’s why. Over the past couple of months, several events have been canceled because of the present pandemic. Some…

SEO Basics for Local Businesses to Get Found in Search Results

Countless small businesses do not understand the importance of SEO basics as a critical digital marketing strategy. Knowing SEO basics is a critical strategy for businesses to bring valuable traffic to their site. When the best people visit a website,…

How to Design Your Customer Avatar or Buyer Persona

It is critically significant to the success of your marketing, sales, product development, and service delivery that you have a broad knowledge of who your customer avatar is.

The Importance of Live Streaming Video For Your Business

On nearly all social media platforms, all you need to do is click a button and start broadcasting a live video. Besides that, there are also several other platforms explicitly built for live streaming. So, then why is live streaming…

Introduction to Medical Practice SEO – Search Engine Optimization

In the highly competitive healthcare industry, having a website is no longer an option for doctors and medical practices. A website is essential if you want patients — and other providers who can make referrals — to discover you. However,…

Healthcare digital marketing trends that impact your practice

In several respects, the healthcare sector is innovative, but healthcare digital marketing strategies appear to be lagging behind other consumer-centered industries. Why? Over the coming years, healthcare marketers are expected to take full charge of the consumer experience – patient…

Three Mistakes to Avoid in Your Digital Marketing Plan

Your digital marketing plan will prove to be very critical if you want to see long-term success for your company. In the world today, your digital marketing activities will define your level of interaction and reach you have with your…

Everything You Need to Know About Email Marketing

As more people begin to work from home, email is the new “workplace.” Now is the best time ever to perfect email marketing. Read this post on sending emails during a pandemic first. To sum it up now is NOT…

Six Emails You Should Not Send During a Pandemic

Business Emails Not to Send Clients During the Pandemic

Many people are working from home right now, and so many businesses having dispersed the workforce, email has never been so relevant. However, based on the emails I’ve been getting lately, a lot of companies are blowing things up with…

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