Why Your Marketing Plan Should Include A Small Business Blog

Why Your Marketing Plan Should Include A Small Business Blog

A small business blog is an excellent way for a company to effectively market their product or service without investing a lot of money. There are countless benefits of blogging. Companies that blog can introduce their products or services to consumers and better communicate with their customers. Also, businesses that blog can understand what their…

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7 Reasons Why Your Company Website Needs a Business Blog

7 reasons why your business needs a blog

A website alone does not always provide sufficient information, personality, or authority about your business to stand out from the crowd. This is where your business blog can shine. If you need some inspiration, here are seven compelling reasons why your company needs a business blog.

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Link Building: What Works and What Doesn’t to Rank Your Website

Link Building: What Works and What Doesn't

Backlinks to your website can bring website traffic, develop credibility, and help your brand rank higher on the search engines. That’s why it is essential to make link building a part of your SEO strategy. Below are our four link building pointers to drive your hyperlinking game to brand-new heights in 2020. If you’re an…

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5 Ways To Adjust Your Law Firm Content Marketing During COVID-19

Five Ways To Adjust Your Law Firm Content Marketing During COVID-19

During the outbreak of COVID-19, many law firms have felt the pressure to either completely close their physical offices or move their services online. Many have even been forced to reduce their staff. That means adjusting their law firm content marketing is even more critical for law firms to maintain their online reputation and to…

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5 Reasons Your Website Needs to Be ADA Compliant Now

5 Reasons Your Website Needs to Be ADA Compliant

The Americans with Disabilities Act (ADA) was initiated in 1990. It is intended to assure that people with disabilities have the same opportunities as anybody else. This suggests that any type of business that serves the public has to make sure their building suits people with numerous kinds of disabilities. And since the web is…

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Video Marketing Should be Part of Your Online Marketing Strategy

why video marketing should be part of your online marketing strategy

Video has been dominating the web over the last few years. This domination is why advertising and marketing teams are making it a priority when formulating new strategies. Many benefits emerge from using video, especially when they connect with potential customers. Video has become such a staple in online marketing campaigns that one in four…

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Businesses Must Shift to Digital Marketing to Survive COVID-19

COVID-19 Reality Check

In the coming months, businesses will need to count more on digital marketing to make it through the continuing COVID-19 pandemic. Here’s why. Over the past couple of months, several events have been canceled because of the present pandemic. Some of the events that were canceled include sporting events and conferences. Even the Tokyo 2020…

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SEO Basics for Local Businesses to Get Found in Search Results

SEO Basics for local businesses to get found in search results

Countless small businesses do not understand the importance of SEO basics as a critical digital marketing strategy. Knowing SEO basics is a critical strategy for businesses to bring valuable traffic to their site. When the best people visit a website, they are likely to turn into leads and sales – the bread and butter for…

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