How to establish expert positioning in your industry

In this post, we’re going to talk about how to use expert positioning yourself as an expert. If you want people calling you and asking for your help with questions like “we need help with this, we know this is your area, how soon can you start?” Then you need to understand and use expert…

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How to Approach Your Digital Marketing Presence During COVID-19

If your organization has temporarily stopped doing business or chosen to introduce a telework schedule, how you handle your digital marketing strategy might change in response to this ongoing health crisis. Here are some suggestions for managing your digital marketing footprint during COVID-19: Be Aware of Your Tone The strength of social media during this…

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Digital marketing conversation with Yusuf Chowdhury

I had a rare opportunity to talk about digital marketing with Yusuf Chowdhury (OnlineBusinessOwners.org). Yusuf is a professional digital marketing consultant, business coach and Instructor with a combined 15 years of experience in the field of marketing research. He has given lectures at colleges and universities both nationally and internationally over social media marketing, SEO,…

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