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August 14, 2017

What If What We Know About Marketing Is What’s Holding Us Back?

Originally published at: http://contentmarketinginstitute.com/2017/08/what-know-about-marketing/ “It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.” – […]
August 11, 2017

Video-Phobic Marketers: It’s Time to Get Over Your Fear of Producing Video

Originally published at: http://contentmarketinginstitute.com/2017/08/marketers-fear-producing-video/ Jeff Julian got his start in video at the ripe old age of 12. Video was a creative outlet for him during […]
August 10, 2017

How to Find Your Competitor’s Backlinks – Next Level

Originally published at: http://tracking.feedpress.it/link/9375/6458741 Posted by BrianChilds Welcome to the newest installment of our educational Next Level series! In our last episode, Brian Childs equipped copywriters […]
August 6, 2017

Comedy Pro Reveals How to Bring Funny to Content [Video]

Originally published at: http://contentmarketinginstitute.com/2017/08/comedy-content-video/ Make people laugh, and you’ve got their attention. Hit people in the funny bone, and you have a chance to hit them […]
August 4, 2017

How to Find Out Why Google Hates Your Content (And Steps to Fix It)

Originally published at: http://contentmarketinginstitute.com/2017/08/why-google-hates-content/ You’ve written an article. It’s good, but it’s not delivering any results. Despite targeting a seemingly easy keyword, the content is nowhere […]
August 3, 2017

Want Content That’s More Usable & Reusable? Chunk It

Originally published at: http://contentmarketinginstitute.com/2017/08/content-usable-reusable/ As a marketer, you want to provide the most usable – and most reusable – content possible, saving your team time as […]
August 1, 2017

Content Marketing in 2022: Very Personal, No Silos, and Lots of Voice

Originally published at: http://contentmarketinginstitute.com/2017/08/content-marketing-2022/ Where do you see yourself in five years? Do you hate that question as much as I do? While I’m not a […]
July 17, 2017

10 Most Common Content Marketing Questions: Real-World Insights for Enterprise Marketers

Originally published at: http://contentmarketinginstitute.com/2017/07/common-questions-enterprise-marketers/ Questions. At CMI, we get a lot of them, and we answer them in blog posts, interviews, one-on-one conversations, etc. We (still) […]
July 12, 2017

Excellence in Content Marketing: Be Inspired by Some of our Judges’ Favs

Originally published at: http://contentmarketinginstitute.com/2017/07/excellence-content-marketing-judges/ When it comes to excellence in content marketing, there are many things to consider – audience, intent, format, design, ROI, and more. […]
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